Privacy Policy

1. Information We Collect

Personal Information You Provide

When you use our estimate calculator or contact forms, we may collect:

• Name
• Email address
• Phone number
• Property address or general location (neighbourhood/area)
• Project details (basement size, features, timeline preferences)

Automatically Collected Information

When you visit our website, we may automatically collect:

• IP address
• Browser type and version
• Device type
• Pages visited and time spent
• Referring website

2. How We Use Your Information

We use the information we collect to:

• Provide project estimates and quotes
• Respond to your inquiries and requests
• Schedule consultations and site visits
• Communicate about your project (with your consent)
• Improve our website and services
• Comply with legal obligations

We will only send commercial electronic messages (emails, texts) with your express consent, as required by CASL.

3. How We Share Your Information

We do not sell, rent, or trade your personal information. We may share your information with:

• Justyn Rook Contracting: As our parent company, JRC may access project information to coordinate services.
• Licensed Subcontractors: When necessary to complete your project (electrical, plumbing contractors), limited to information needed for their work.
• Service Providers: Third parties who help us operate our website and business (hosting, email services), bound by confidentiality agreements.
• Legal Requirements: When required by law, court order, or to protect our legal rights.

4. Data Security

We implement reasonable security measures to protect your personal information, including:

• SSL/TLS encryption for data transmission
• Secure data storage with access controls
• Regular security assessments
• Employee training on data protection

However, no method of transmission over the Internet is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

5. Your Rights Under PIPEDA

Under Canadian privacy law, you have the right to:

• Access: Request a copy of the personal information we hold about you
• Correction: Request correction of inaccurate or incomplete information
• Withdrawal of Consent: Withdraw your consent to our use of your information (subject to legal or contractual restrictions)
• Complaint: File a complaint with the Office of the Privacy Commissioner of Canada

To exercise these rights, contact us using the information below.

6. CASL Compliance

In compliance with Canada's Anti-Spam Legislation:

• We obtain express consent before sending commercial electronic messages
• All commercial messages identify the sender (Ottawa Basements / Justyn Rook Contracting)
• All commercial messages include a working unsubscribe mechanism
• Unsubscribe requests are processed within 10 business days

Transactional messages related to your project (estimates, scheduling, project updates) may be sent without additional consent as they relate to services you requested.

7. Cookies and Tracking

Our website may use cookies and similar tracking technologies to:

• Remember your preferences
• Analyze website traffic and usage patterns
• Improve website functionality

You can control cookies through your browser settings. Disabling cookies may affect some website functionality.

8. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies.

9. Data Retention

We retain personal information only as long as necessary for the purposes outlined in this policy or as required by law. Specifically:

• Estimate Requests: Retained for 2 years to allow follow-up on potential projects
• Client Project Records: Retained for 7 years for warranty and legal purposes
• Marketing Consent Records: Retained as long as consent is valid, plus 2 years

10. Children's Privacy

Our services are not directed to individuals under 18. We do not knowingly collect personal information from children. If we become aware of such collection, we will delete the information promptly.

11. Changes to This Policy

We may update this Privacy Policy periodically. Changes will be posted on this page with an updated "Last Updated" date. Continued use of our website after changes constitutes acceptance of the revised policy.

12. Contact Us

For questions about this Privacy Policy or to exercise your privacy rights, contact us through our estimate form and include "Privacy Request" in your message, or reach out via:

For unresolved privacy concerns, you may contact the Office of the Privacy Commissioner of Canada.